Latest Articles from TASK.
If your goal is to see higher customer lifetime values, then it’s important to turn your attention toward building loyalty and retention.
More customers are interacting with restaurants through online platforms. Here’s what businesses should know about creating personalized experiences in this changing industry.
QSRs must consider how they can scale and expand their ordering apps with so much potential for growth in the hospitality industry.
Here are a few key benefits of taking on technology to manage inventory, and best practices to make the most from these tools.
TASK used news coverage and insights from the industry trade group Hospitality Technology and the National Retail Federation to explore the concept and growth of ghost kitchens in recent years.
Quicker service, higher spend rates, and increased loyalty – here’s how self-service kiosks are helping QSRs around the world boost their revenue.
Learn what you need to invest in now to get ahead, and how your brand should approach digital transformation.
Customers are looking for dynamic, interactive brands. Build a personalized marketing campaign at scale to keep them engaged.
Digital loyalty programs are one of the best ways to retain customers and increase their lifetime value. Read more for our take on the best loyalty strategies if you want to uptick your business metrics.
Your marketing strategy needs to incorporate personalization to achieve higher retention rates and sales.
From peak ordering times to the most popular types of restaurants, TASK looked into how people ordered meals online in 2022, according to data from DoorDash.
40% of purchasing decisions are made before ordering at the counter. Invest in a clear digital signage content strategy to maximize this opportunity.
TASK analyzed restaurant industry news and trends to identify 10 innovations that are pushing the forefront of food service technology.
Personalization helps drive customer engagement, higher retention rates, and can even boost your revenue by over 40 percent.
Learn how to boost your sale conversions by 35% through tapping into customer journey analytics.
If you’re not focusing on your customer engagement strategy, your business might be falling behind. Here’s what you need to know right now about personalization and building better relationships with future customers.
Curating an effective, personalized customer experience is only possible if you leverage accurate, real time transactional data. Learn more about how data can help you boost revenue and keep customers happy at the same time.
A digital transaction management platform streamlines business operations for hospitality businesses, saving money and time.
We’re pleased to announce that Plexure and TASK are now part of TASK Group.
TASK provides data on how loyalty programs bring steady business to restaurants while benefiting patrons dealing with rising inflation costs.
TASK’s transaction management platform enters into a new QSR segment, following selection by RFG’s Crust and Pizza Capers brands.
Post-pandemic delivery trends are here to stay, so make the most of the growing industry with delivery.
You can create better prediction and personalization using artificial intelligence or machine learning in addition to traditional customer behavior models.
An effective loyalty marketing program can minimize customer churn, increase your revenue, attract new customers and engage existing customers.
QSRs face fierce competition – but your mobile order and pay system may be the key to boosting profits.
Powerful data personalization is helping QSRs and leading businesses to create exceptional experiences for their customers.
COVID-19 changed how people eat out, and some of those trends are likely to be permanent. TASK provides a look at the benefits and drawbacks the restaurant industry continues to experience as a result of the pandemic.
Set up your loyalty programs for success with the right usability, quick and relevant rewards, and other best practices.
Here’s how QSRs use digital menu boards to capture more customers, upsell, streamline the ordering process, and optimize their menu.
Done well, personalized offers at every level can tick up your customer loyalty by over 50%.