TASK + Plexure Our Story
putting customers at the heart of everything we do
Our History
When we started out in 2000, there were plenty of retail POS systems on the market, but none were capitalizing on the technologies that the market was crying out for: an affordable, stable and streamlined way to deploy and manage large quantities of POS terminals across dispersed enterprise environments.
TASK’s flagship product was a globally scalable, mature POS application with a securely hosted management suite. Harnessing the TASK cloud to deliver centralized and integrated POS terminal management, real-time sales data and interactive customer engagement has made the TASK transaction management platform the system of choice for some of the world’s biggest hospitality brands.
Our Growth
In 2021, TASK and Plexure merged under a united front to deliver unparalleled technology and personalization capabilities across the hospitality industry.
Plexure’s expertise in consumer engagement, campaign management, offer optimization, and consumer loyalty, together with TASK’s superior transactional management capabilities, means our clients will be able to reach a new level of customer engagement across all channels and venues.
Our platform supports some of the largest names in hospitality, including Starbucks, McDonald’s, and Guzman y Gomez, to innovate and create better ways to build loyalty and digital customer experiences and take their brands further into global markets.
Our Future
Creating better experiences starts with understanding customers and their behavior. That is why data-led insights into customer loyalty, satisfaction and engagement remain at the core of what we do. With an eye constantly on emerging digital capabilities, we are setting our sights onto further expansions for omnichannel guest experiences.
Our vision is to drive forward a seamlessly connected and scalable digital ecosystem for international hospitality enterprises. Improving compatibility, security and operational efficiency have no finish line for us, which is why we continue to pursue a new generation of modern, scalable cloud architecture to support a global customer network.