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Retail Food Group (RFG) is a global food and beverage company headquartered in Queensland, Australia. RFG is Australia’s largest multi-brand retail food and beverage franchise owner which also roasts and supplies high-quality coffee products.
The brands interact with over 17 million Australians every year and have recorded more than 70 million customer transactions in the last year alone.
RFG’s core focus lies with supporting its franchise partners to be more successful and to achieve greater profitability.
We had the pleasure of chatting with the Manager of Franchised Operations of RFG, Deane, and asked him about their decision to partner with TASK. He said: “We were attracted to the product’s ability to provide real time web delivered KPI’s, global across brand loyalty and the integrated marketing and up sell at the register.
Our decision has been validated by some clear data that indicates a significant upswing in average weekly sales, customer count and average transaction value when comparing stores with TASK to those without.”
“After extensive evaluation of multiple POS options on the market, our decision to implement TASK has proven to be a master stroke.”